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Cutting Through A Crowded Market With High-Quality Leads: NerdWallet Use Case

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LeadGenius helps NerdWallet achieve both short-and long-term goals.

In the short-term, NerdWallet uses LeadGenius to supply their teams with new, quality-assured leads. Long-term, NerdWallet uses LeadGenius to build sustainable outbound pipeline, validate new markets and messaging, and make its sales organization more predictable.

NerdWallet uses LeadGenius to supply Business Development and Sales teams with high-quality, custom leads. An added bonus of working with LeadGenius has been a strengthening of their feedback loop between departments.

“Working with LeadGenius gives us the added benefit of human involvement in the process of building lead lists. It’s great working with smart people who are able to pivot quickly and provide high-quality leads, even when our requirements are complicated"
—Claudia Chan, Business Operations & Strategy, NerdWallet



“LeadGenius helped us locate key customers by identifying verticals that work.”

Jackie Siegel, Business Development Manager